PAvilion gift company


 

Task

Elevate and expand a leading company in the gift industry as a product designer and graphic designer.

Solution

Research, ideate, and execute refreshing and unique ideas that make Pavilion stand out from a product standpoint and a marketing standpoint.

Date

Fall 2019 - Present

skills involved

Product design - Packaging design - Market research - Illustration - 3D rendering - Branding - Catalog - Page layout - Web design

 

Product Design

 

Half of my responsibilities at Pavilion Gift consist of fabricating new products for them to sell at both a retail level and a wholesale level. The process starts by researching current market trends and making 2D and 3D mock-ups for possible ideas. To get these products to fruition, samples are made by factories that the company works with and are inspected by product designers. When samples are received, complete measurements are taken so packaging can be designed. Once mass production is made, the designers continue to inspect the items and make sure that they continue to be the highest quality possible.

 
 

“MAN OUT”

 

RETIRED LIFE

 

HUNG UP ON YOU

 

MARKETING DESIGN

The other half of my responsibilities at Pavilion include designing different promotional materials to advertise for the company. An important part of selling product in the gift industry is being able to stand out from competitors and adapt to the ever-changing online market. I have designed everything from custom code e-mail blasts to several hundred page catalogs.